Mailchimp charges you for every contact in your audience, not just the people you’re actively emailing. This includes unsubscribed and non-subscribed contacts—folks who either opted out of your emails or never gave permission in the first place. If you haven’t taken steps to manage these contacts, you might be paying more than you need to.
Depending on how your list is set up, there may be opportunities to optimize your audience, reduce list bloat, and lower your monthly bill, but every case is different. That’s where we come in.
Our team has a vast knowledge of Mailchimp and is on hand to help you with all aspects of using the platform daily, from audience management to creating campaigns, and much more.