How to A/B test in Mailchimp

A/B testing, also known as split testing, is a powerful marketing tool that can significantly enhance the effectiveness of email campaigns, websites, and other digital content. The core of its effectiveness lies in its straightforward approach: comparing two versions...

Why and how to authenticate your domain?

Authenticating your domain in the context of email marketing, particularly when using services like Mailchimp, is vital for several reasons: Enhances Deliverability: Domain authentication helps ensure your emails are reliably delivered to your subscribers’...

7 tips to help you write awesome email copy

Now there is nothing worse than when you spend hours writing, what feels like an amazing email copy only to find that its ended up in the promotion folder, gone to spam or worse attracted no engagement at all!  Today I’m going to share with you my seven tips on...

How to drive more Mailchimp email signups

If you’re looking for ways to drive more email subscribers and build your email list, then you’ve come to the right place. More email subscribers mean more potential customers and revenue for your business. In this blog post, we will discuss the top ways...

Mailchimp subscriber statuses explained

Mailchimp subscriber statuses can be confusing for those who are not familiar with the Mailchimp platform. In this blog post, we will explain the different subscriber statuses and what they mean. We will also provide tips on how to manage your subscribers and keep...